The 3-week email + LinkedIn cadence that turns strangers into replies
Familiarity multiplies reply rates. Here is the exact two-channel cadence we run - touch by touch, day by day - and the rules that keep it human.
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Field notes from the inbox trenches.
Everything we learn running cold email infrastructure, mixed outreach and landing pages - written down so you can steal it. No fluff, no 4,000-word listicles.
"Why Your Cold Emails Go to Spam (and How to Fix It, Step by Step)"
Cold emails landing in spam? Here are the 7 real reasons inbox providers filter you out - missing SPF/DKIM/DMARC, skipped warmup, dirty lists, volume spikes, spammy copy - and the exact fix for each one.
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Why we never rush the 3-4 week warmup
Month one of every serious cold email program is mostly warmup and configuration - on purpose. Here's what happens inside those weeks, and what breaks when you skip them.
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"25 a day: the boring cap that keeps you in the inbox"
Every mailbox we run is capped at about 25 emails a day. The math looks small until you understand what it buys you - and it scales to any volume you need.
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